Endangered Species Day was yesterday, and to celebrate this all-too-important day, Photo Ark, one of National Geographic’s many prized projects—has teamed up with the Outdoor Advertising Association of America to present a cute, cuddly, and critical campaign.

Aptly titled #SaveTogether, the movement calls attention to species whose futures are uncertain…

Thanks to the amount of responsibility men has (ALL OF IT!) on the extinction of all these wonderful creatures.

Such a crime!

The #SaveTogether campaign relies on a combination of social media and good, old-fashioned signage to educate and engage the public before we all lamented the disappearance of the animal kingdom.

Elephants, rhinos and all the rest of majestic living creatures need us to fix our abominable behaviour. This planet is home of ALL of us!

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