Chinese airline Hainan has just elevated their dress code to new heights by providing their crew members with stylish haute couture uniforms that seem to be taken straight out of a fashion magazine cover.
Hainan Airlines have collaborated with designer Laurence Xu who introduced the new attire at the Paris Couture Week. Inspired by the ‘Cheongsam’, a traditional Chinese dress, the uniform features a blend between the modern Western-style fashion trends and traditional Chinese art elements like cloud drawings, waves and even the Chinese mythical bird – the Roc.
Men’s version of the uniform is a bit less extravagant and Western-looking, but beautifully done nonetheless. My only criticism is that this ad needs more Chinese on it. Every culture has HOT, don’t deny yours.
Regardless, one word: CHIC!